丁香园AV

From graphic design and art direction, to starting his own print company, to store design, to managing the marketing operations for a healthcare company, School of Communication alumnus has experienced many of the different career opportunities that a degree in Communication has to offer.

After graduating from 丁香园AV in 2009, Yee鈥檚 plan was to build a career as a graphic designer. He started this by working client-side in marketing and doing freelance graphic design. Soon after, he got into print production, eventually starting his own print business. He also taught communication design at BCIT.

Along this journey, however, a health scare to his eyesight motivated him to shift his interests to project management and how to best set up processes and platforms to allow creative work to happen. While this type of career change may be daunting to some, Yee believes that his experience in communication and design allows him to excel in this area.

鈥淲hat I鈥檓 doing now is an amalgamation of everything I鈥檝e done in the past,鈥� he says.

鈥淓verything that I learnt in design I still apply to my work now, because I work with creatives and designers, and my past experience gives me credibility.鈥�

His first role in this area was as the Project Manager of Store Design at Lululemon, where he oversaw asset creation and creative delivery in stores. Eventually, he landed his current role as the Senior Manager, Marketing Operations at .

鈥淗aving an opportunity work in the health industry and impact change was a driving force for me to enter this career,鈥� he says.

When asked about the importance of communication in healthcare, Yee responded by saying, 鈥淚t鈥檚 the most important.鈥�

WELL Health Technologies  approval for a historic $44M project, the largest sum ever awarded by DIGITAL, Canada鈥檚 Global Innovation Cluster for digital technologies, to advance AI-powered tech enablement for care providers.

In a July 10, 2024 CEO and founder Hamed Shahbazi stated, 鈥渁t WELL, we are committed to leveraging technology to empower healthcare providers and reduce burnout by equipping them with responsible AI and other tools to assist in providing quality care and ultimately improve patient outcomes.鈥�

In the same release, Fran莽ois-Philippe Champagne, Canada鈥檚 Minister of Innovation, Science and Industry, was quoted as saying, 鈥渁rtificial intelligence presents a transformative opportunity for healthcare professionals to innovate and enhance patient experiences, and Canada is at the forefront of this pivotal field. Our government is proud to champion the Digital Technology Cluster as it collaborates with industry partners, like WELL Health, to reshape the delivery of healthcare services for Canadians.鈥�

For this project, Yee鈥檚 role is to effectively communicate the information so that others see the value in this work and how it can help transform healthcare. He credits this skill to the time he spent at 丁香园AV.

鈥淢y time in the School of Communication helped me to understand media and, of course, the importance of communication,鈥� says Yee.

He has fond memories from his time in the School; such as learning from professors like Peter Chow-White, gaining work experience through the co-op program, and making friends and learning how to work collaboratively through team projects.

Yee is giving back to the School as an FCAT mentor, a new program that connects students with alumni mentors to gain support and guidance to prepare for their careers.

When asked about what advice he would give to current communication students, Yee says, 鈥淭ry things out, volunteer for things and say yes to everything you can. You don鈥檛 know what you won鈥檛 like until you try it.鈥�

His career path exemplifies how taking opportunities as they come and not being afraid to try new things can lead you into a fulfilling career.