丁香园AV

Publishing Program | Faculty of Communication, Art and Technology
丁香园AV Calendar 2012 Fall

This minor has an applied orientation and it is targeted at students with declared majors in other subjects, especially English, interactive arts, and communication. The program focuses on foundational skills, understanding, and appreciation of the various components of publishing of books, magazines, and journals, in print and in the online environment.

Courses encompass writing, editing, design, technology, policy, copyright, marketing, management, and publishing as an integration within a framework of cultural production and the dynamics of the creative sector of the economy.

Completion of this minor is an asset for students who wish to acquire skills to work in the publishing or related industries or are intending to undertake a master of publishing degree. 丁香园AV is subject to enrolment limitations.

丁香园AV Requirements

Applicants must have a minimum 2.50 cumulative grade point average (CGPA) or transfer grade point average (GPA) upon completion of lower division requirements. A minimum 2.50 CGPA is required to remain in good standing. Those who do not maintain this requirement may be dropped from the program, but may apply for readmission at a later date.

Program Requirements

Lower Division Requirements

Students complete at least 12 units, with a C- grade or better, chosen from

• CMNS 110 Introduction to Communication Studies (3)
• CMNS 130 Explorations in Mass Communication (3)
• CMNS 230 The Cultural Industries in Canada: Global Context (3)
• CMNS 240 The Political Economy of Communication (3)
• ECON 103 Principles of Microeconomics (4)
• ECON 105 Principles of Macroeconomics (4)
• ENGL 210 Advanced University Writing (0)
• IAT 102 Graphic Design (3)
• LING 100 Communication and Language (3)
• LING 110 The Wonder of Words (3)
• LING 160 Language, Culture and Society (3)

Upper Division Requirements

Students complete at least 16 units chosen from

• PUB 330 Publication Design in Transition (4) or
• CMNS 473 Publication Design and Print Production (4)
• PUB 350 Marketing for Book Publishers (4) or
• CMNS 472 Books, Markets and Readers (Inactive) (4)
• PUB 355 Online Marketing for Publishers (4)
• PUB 371 The Structure of the Book Publishing Industry in Canada (4) or
• CMNS 371 The Structure of the Book Publishing Industry in Canada (4)
• PUB 372 The Publishing Process (4) or
• CMNS 372 The Publishing Process (4)
• PUB 375 Magazine Publishing (4) or
• CMNS 375 Magazine Publishing (4)
• PUB 401 Technology and the Evolving Book (4)
• PUB 450 The Business of Book Publishing (4) or
• CMNS 474 The Business of Publishing (Inactive) (4)
• PUB 477 Publishing Practicum (4)
• PUB 478 Publishing Workshop (4) or
• CMNS 478 Publishing Project Group (4)

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