丁香园AV

On October 20, 2021, 丁香园AV鈥檚 Stephanie Bertels, VanDusen Professor of Sustainability and Director of the Centre for Corporate Governance and Sustainability at the Beedie School of Business, moderated a virtual conversation with Mariana Mazzucato on what is needed to create a new economy that puts people and the planet first. Mazzucato, Professor in the Economics of Innovation and Public Value and Founding Director of the Institute for Innovation and Public Purpose at University College London, advises policymakers worldwide on innovation-based inclusive and sustainable growth. Recently, B.C. joined Mazzucato鈥檚 mission when the  to inform B.C.鈥檚 post-pandemic economic recovery plans.

Mazzucato didn鈥檛 dwell long on the problem, preferring instead to dive into the solutions. Nonetheless, she laid the foundation for the discussion by illustrating key shortcomings of the current economic system. She highlighted three facts: 

• 56 per cent of G20 countries鈥� pandemic recovery funds were given to fossil energy projects;
• 80 per cent of the financial sector goes to financing itself and not the real economy; and
• shareholder profits are at a record high while inequality and polarization soar.

The current shareholder primacy model leaves governments responding with market fixes and band-aid solutions while society lurches from crisis to crisis.

Instead, Mazzucato advocates for a purpose-led economic transition that builds resilience by investing in communities and putting . Because the economy is an outcome of society鈥檚 decisions, she calls for better societal decisions that set the economy in the direction of resilience, sustainability, and equity. Doing so requires us to adopt 鈥渕issions鈥� to address the grand challenges of our time. This is the mission economy.

You鈥檙e not alone if you鈥檙e wondering what Mazzucato鈥檚 mission economy would look like in practice, and how we can get there. During the event, the Zoom chat was alive with questions, critiques, and words of caution. Mazzucato provided some answers and participants weighed in with others.

First and foremost, governments have a crucial role to play in a mission economy. In shifting from a market-fixing to a market-shaping role, the 鈥渆ntrepreneurial state鈥� can build the new economy with common good as the common goal. For Mazzucato, highlights of the entrepreneurial state in a mission economy include: 

• big, bold policies and investments to address socio-ecological challenges鈥攆ramed as missions;
• mobilization of cross-sectoral collaboration and innovation to advance those missions;
• public spending and procurement with sustainability conditionalities attached;
• internal experimentation and capacity-building for government leaders; and
• co-definition of value and co-creation of sustainability solutions with users.

Folks in the chat added other levers for advancing public purpose, including a global corporate profit cap; growth in the caring, sharing, and circular economies; and deconstruction of hierarchical power structures in governments and corporations that undermine collaborative pursuit of shared goals. 

To illustrate her vision, Mazzucato shared two prominent examples of entrepreneurial, mission-oriented policy in action.

First, over 70 years ago, NASA invoked a 鈥渘o excess profits clause鈥� to collaborate with the private sector to produce space technology needed to get to the moon in a generation. From this 鈥渕oonshot mission,鈥� we can glean the importance of public-private partnerships that centre purpose in driving experimentation, innovation, and inspiration towards a common goal.

Electric car maker Tesla also tapped into government incentives (over $5 billion USD) to fuel its growth鈥攚hich could have generated significant public wealth if conditionalities had been attached to those incentives. The Tesla example demonstrates the value of government investment in innovation and R&D, but also the need for governments to intervene to prevent the capitalistic default of socialized risks and privatized rewards. 

The audience made clear that the notion of a purpose economy, of prioritizing people and planet, is not new to Indigenous peoples, however. Indigenous economies are rooted in reciprocity, relationality, and regeneration. As one audience participant pointed out in the chat, wealth comes not from money but from Indigenous peoples鈥� 鈥渃onnections to kin, land, culture, ways of knowing and being, all living things, spirit, ancestors, and so much more.鈥� Therefore, transforming the economy requires not just redistributing profits but also redefining value and reinvesting in relationships, including with the Earth and her original stewards. 

Ultimately, the missions needed to accelerate the transition to a purpose-led economy must come from the ground up, not from NASA, Tesla, or a London-based economist鈥攁 point Mazzucato herself emphasized. As , it won鈥檛 just get hotter, but meaner, if we treat climate change and other socio-ecological crises with technocratic and bureaucratic fixes. Instead, said one audience participant, 鈥渟olutions have to deal with inherent power imbalances鈥� embedded in the old economy that prevent socio-ecological wellbeing. In the B.C. context, Indigenous Nations are rights-holders with knowledge, worldviews, and relations to the Earth that must be central to the economic transition to advance reconciliation between people and the land. 

While a bold plan like Mazzucato鈥檚 to disrupt the status quo will inevitably generate controversy, participants鈥� engagement is proof that everyone sees a place for themselves in the purpose economy transition; it鈥檚 a mission we can all rally behind. As one participant highlighted, unlocking the imagination needed to design creative solutions for a future where people and the planet can thrive in harmony 鈥渞equires true plurality of lived experience.鈥� For a mission economy to put society first, everyone must be part of co-imagining, co-creating, and co-implementing it. 丁香园AV鈥檚 conversation with Mazzucato got us off to a strong start.