MGMT420
Business Strategy
This course is designed for those who need to grow, strategically pivot, or save their organizations. You will play the role of a member of the senior executive team in the development and management of a strategy, matching corporate competence and resources with economic opportunities and risks.
You will learn how marketing, finance, production and human resources blend into a cohesive strategic plan that provides a directional focus for an organization.
Specific topics include industry and competitive strategic analysis, analyzing internal strategic resources and capabilities, business-level strategies and tactics, stakeholders鈥� preferences, and managing strategic change.
Prerequisite(s):
(You can complete either MGMT250 or MGMT245. So, if you鈥檝e taken MGMT245, which is no longer offered, it can count as a prerequisite.)
Overview
Location: Online
Format: Self-paced within deadlines set by instructor
Duration: 11 weeks
Tuition: $649
Can be applied to:
Business Management Certificate
Risk Management Certificate
Upcoming Offerings
Register for a course at any time, with the option to apply to the Business Management Certificate program later.
- Mon, Jan 13 (self-paced all week)
- Mon, Jan 20 (self-paced all week)
- Mon, Jan 27 (self-paced all week)
- Mon, Feb 3 (self-paced all week)
- Mon, Feb 10 (self-paced all week)
- Mon, Feb 17 (self-paced all week)
- Mon, Feb 24 (self-paced all week)
- Mon, Mar 3 (self-paced all week)
- Mon, Mar 10 (self-paced all week)
- Mon, Mar 17 (self-paced all week)
- Mon, Mar 24 (self-paced all week)
- Mon, May 5 (self-paced all week)
- Mon, May 12 (self-paced all week)
- Mon, May 19 (self-paced all week)
- Mon, May 26 (self-paced all week)
- Mon, Jun 2 (self-paced all week)
- Mon, Jun 9 (self-paced all week)
- Mon, Jun 16 (self-paced all week)
- Mon, Jun 23 (self-paced all week)
- Mon, Jun 30 (self-paced all week)
- Mon, Jul 7 (self-paced all week)
- Mon, Jul 14 (self-paced all week)
- Mon, May 5 (self-paced all week)
- Mon, May 12 (self-paced all week)
- Mon, May 19 (self-paced all week)
- Mon, May 26 (self-paced all week)
- Mon, Jun 2 (self-paced all week)
- Mon, Jun 9 (self-paced all week)
- Mon, Jun 16 (self-paced all week)
- Mon, Jun 23 (self-paced all week)
- Mon, Jun 30 (self-paced all week)
- Mon, Jul 7 (self-paced all week)
- Mon, Jul 14 (self-paced all week)
- Mon, Sep 8 (self-paced all week)
- Mon, Sep 15 (self-paced all week)
- Mon, Sep 22 (self-paced all week)
- Mon, Sep 29 (self-paced all week)
- Mon, Oct 6 (self-paced all week)
- Mon, Oct 13 (self-paced all week)
- Mon, Oct 20 (self-paced all week)
- Mon, Oct 27 (self-paced all week)
- Mon, Nov 3 (self-paced all week)
- Mon, Nov 10 (self-paced all week)
- Mon, Nov 17 (self-paced all week)
What you will learn
After completing this course, you鈥檒l be able to do the following:
- Apply creative and critical thinking to navigate organizational problems with key stakeholders
- Analyze the existing strategic position of an organization in order to plan for future growth
- Engage key stakeholders to develop a unified strategic position for an organization
- Articulate the potential economic, social and cultural scenarios that can affect an organization鈥檚 strategic position
- Model alternative scenarios and predictions that will inform strategic direction
- Create a strategic plan that provides an innovative framework to set the stage for its successful implementation in an organization
How you will learn and be evaluated
- Prepare to spend 6鈥�10 hours per week on coursework
- Expect readings and other assignments on a weekly basis
- Plan to access the course at least once every few days to keep up with your work and class discussions
You will be evaluated on:
- Assignments
- Participation in online discussions
Learning Materials
No textbook is required. We will provide all course materials online.
Recommended reading:
Hill, C. & Schilling, M. Strategic Management: Theory and Cases: An Integrated Approach (14th Ed.). ISBN: 9780357716625. An ebook is available through the publisher, .
This textbook is not mandatory but may be useful as an additional resource to reinforce concepts when reviewing the topics covered in the course outline.
Technical Requirements
For online courses, you will need a computer with audio and microphone that is connected to the internet. Canvas is the online system that will be used for the course. For more information and online support, visit Online Learning.