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The Business of Book Publishing PUB 450 (4)

This course examines business practices within book publishing firms. It emphasizes financial planning and operations, acquisitions, marketing and promotion. Prerequisite: 75 units. Students with credit for CMNS 474 may not take this course for further credit. Quantitative.

Section Instructor Day/Time Location
Jan 3 – Apr 10, 2018: Wed, 1:30–5:20 p.m.
Vancouver