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The Publication of Corporate Self PUB 201 (3)

Social media are transforming the public behaviour of organizations into publishing activities focused on the management of their social identities. In the context of emerging conceptual frameworks, students will learn about, track, and discern social media practices, and then develop and implement strategies for interactions of organizations with governments, partners and rivals, consumers, citizens and society. Prerequisite: Pub 101 highly recommended.

Section Instructor Day/Time Location
Trevor Battye
Suzanne Norman
Jan 4 – Apr 7, 2017: Thu, 10:30 a.m.–12:20 p.m.
Vancouver
D101 Jan 4 – Apr 7, 2017: Thu, 12:30–1:20 p.m.
Vancouver
D102 Jan 4 – Apr 7, 2017: Thu, 1:30–2:20 p.m.
Vancouver