Marketing Management BUS 702 (3)
An introduction to the application of pricing, promotion, channel selection and product planning to marketing decisions. The strategic consideration of marketing management and its impact on the firm will be discussed. Students who have taken BUS 556 or BUS 754 may not take this course for further credit.
| Section | Instructor | Day/Time | Location |
|---|---|---|---|
|
Leyland Pitt |
Feb 20 – Feb 23, 2017: Mon, Tue, Thu, 9:30 a.m.–1:00 p.m.
Mar 6 – Mar 9, 2017: Mon, Tue, Thu, 9:30 a.m.–1:00 p.m. Mar 13, 2017: Mon, 2:00–5:30 p.m. Feb 14 – Feb 16, 2017: Tue, Thu, 9:30 a.m.–1:00 p.m. Feb 28 – Mar 2, 2017: Tue, Thu, 9:30 a.m.–1:00 p.m. |
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