¶¡ÏãÔ°AV

An introduction to selected theories about human communication. This course is required for a major, honours or minor in communication. Breadth-Social Sciences.

An introduction to the forms, theories and institutions of communication as they relate to broader social change, with a focus on the political, economic and regulatory shifts characterizing Canadian and transnational media systems. This course is required for a major, honours or minor in communication.

An introduction to empirical research methods in diverse traditions of communication enquiry. Some methods recognize communication as everyday interactions; others analyze communication as a process; still others blend traditional scientific empiricism with analytical and critical methods derived from the arts and humanities. Topics include: ethics, paradigms, conceptualizing and operationalizing research, sampling, interviews, surveys, unobtrusive observation, content analysis, and the role of statistics in communication research. Prerequisite: CMNS 110 or 130. Quantitative.

Media and communication studies often utilize historical, governmental and corporate records. The course introduces the techniques necessary to analyze the primary source documents. Topics include: ethics, documentary discourse analysis, Canadian and international documentary searches on NGOs, governments, corporations; writing of policy briefs. Prerequisite: CMNS 110 or 130.

Examination of a wide range of approaches to research in media and cultural studies, including a discussion of ethical issues. Topics may include: historical methods, field work methods, textual analysis, case studies. Prerequisite: CMNS 110 or 130. Students who have credit for CMNS 286 in Spring 2004 may not take this course for further credit.

This course examines television, both as a medium of communication and an element of culture. Prerequisite: CMNS 110 and 130.

Focus on communication for social change; historical and contemporary perspectives in consumer culture; technology, media and popular culture; media and identity; and communication as public education. Prerequisite: CMNS 110 and 130.

An interdisciplinary examination of the significance of advertising as a social message system in our consumer society. The course proposes an analytical method for appreciating the changing styles and functions of advertising in the 20th century. Prerequisite: CMNS 110 and 130. Stduents with credit for CMNS 223 may not take this course for further credit. Writing.

Introduces students to the study of the relationship between public communication, information media practices and structures, and democracy. Examines the role of media and communication in existing and emerging democratic contexts, including print and electronic journalism, alternative media, public spheres, and the challenges of constructing and maintaining a democratic media and communication environment in Canadian and global contexts. Prerequisite: CMNS 130.

What do we mean when we talk about the 'cultural industries' today? This course explores the business structure and economics of the cultural sectors, the regulatory and policy frameworks, and their social and cultural contexts. Students are encouraged to develop, compare and contrast at least two sectors from the audio, print or visual industries. While the primary focus is on the Canadian case, students will be encouraged to look at other countries. Overriding themes explore the following: relationships between public and private sectors; independent and commercial creators; rights of creators versus distributors; specialty and general media; indigenous and global contents. Prerequisite: CMNS 130.

Examination of the political and economic processes that have generated the policies and structures of mass media, telecommunications and related industries; the relationship between the dichotomies of state and market, citizen and consumer, capitalism and democracy, global and local, and sovereignty and globalization in media industries and policies; overview of influences on State and international policies towards the media. Prerequisite: CMNS 110 and 130.

An introduction to new communication/information technologies, seen as new media of communication: the technologies, their uses, and the social issues arising from them. Prerequisite: CMNS 110 or 130. Students with credit for CMNS 253 may not take this course for further credit. Writing.

Research design and techniques for the study of the introduction, uses and consequences of new media and technologies, new communication policies and practices in their socio-economic and cultural context, and communication in innovation and change. Prerequisite: 60 units including CMNS 253 (or 253W), and two of CMNS 260, 261 or 262.

A survey and application of research approaches to media and audience analysis including content analysis, textual analysis, agenda setting, effects research, focus group and survey research, message evaluation and audience studies. Prerequisite: At least 60 units, including one of CMNS 220, 221 or 223 (or 223W), and CMNS 260. Quantitative.

Preparation for honours research project, including literature review, ethics approval (if necessary), and presentation of work in progress at end of term. Prerequisite: Students accepted into honours program only.

Intensive work in a particular topic in the general field of communication. Involves an extensive individual research project under the direct supervision of at least one CMNS faculty member, who will provide guidance and critical feedback as necessary. Presentation of completed project at end of term. Prerequisite: Successful completion of CMNS 497-5, Honours Research Proposal.

Research design and techniques for the study of the introduction, uses and consequences of new media and technologies, new communication policies and practices in their socio-economic and cultural context, and communication in innovation and change. Prerequisite: 60 units including CMNS 253 (or 253W), and two of CMNS 260, 261 or 262.

A survey and application of research approaches to media and audience analysis including content analysis, textual analysis, agenda setting, effects research, focus group and survey research, message evaluation and audience studies. Prerequisite: At least 60 units, including one of CMNS 220, 221 or 223 (or 223W), and CMNS 260. Quantitative.