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Cultural Dimensions in Advertising CMNS 323W (4)

A cultural-historical examination of contemporary advertising practices as well as a critical exploration of their impact upon different aspects of the consumer society, such as children's culture, pharmaceutical marketing, globalization, political communication and new media. Prerequisite: 45 units including two of CMNS 220, 221, 223 (or 223W), 226, 230, 235, or 240. Writing.