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Creativity in Business BUS 454 (3)

Designed to aid participants in opening to the creativity within themselves so that each person's life can be lived as a 'work of art.' True creativity in business results from the contagious energy of inspired and creative individuals. Prepares students for innovation and entrepreneurship culminating in the presentation of a brand book for a new venture (actual or imagined -- up to you!). Prerequisite: 60 units, BUS 360.

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